Richard Plummer, Senior Director/Principal
As Senior Director & Principal, Richard is your direct liaison ensuring all aspects of your project and initiatives are optimized from start to finish.
Richard Plummer is a senior organization executive and fundraising strategist with over 20 years of leadership in revenue generation, nonprofit management, team building and community capacity building. His approach focuses on building your organization's capacity to grow through strategic planning, innovative revenue and fundraising/sponsorship, partnerships and leadership training.
Richard has held senior leadership roles at BNP Inspire Philanthropic Consulting, United Way Eastern Ontario, YMCA-YWCA, Canadian Hard of Hearing Association, Youth Services Bureau, Family Enterprise Network and McConnell Foundation, along with supporting several human services agencies as their Interim Executive Director.
As Principal of PLUM Solutions Consulting, he has led transformative strategic plans and built sustainable funding models for both national and community based non- profits. Currently he serves on the AFP Ottawa Board of Directors as Chair of Fundraising Day and has served on several national and regional boards and advisory committees advancing inclusion, social enterprise, and sector capacity building. Richard is known for his ability to build partnerships and align mission-driven goals with measurable results that drive lasting organizational impact.
Key Attributes:
Richard leverages his leadership experience & knowledge from a variety of organizational change management & strategic planning projects resulting in measurable improvements for:
Nida Malik, Associate Consultant
Nida has spent the past eight years working in digital marketing, technology, and fundraising systems, helping organizations turn complex digital tools into growth engines that actually deliver results. She is Google Certified in Digital Marketing and E-commerce, and Google AI, combining performance marketing expertise with emerging AI capabilities to help teams work smarter, not harder.
Her work today sits at the intersection of nonprofit fundraising and digital infrastructure, designing and implementing the systems behind modern fundraising: connecting analytics, CRMs, automation, and campaign platforms so organizations can scale revenue without scaling chaos.
She has worked with nonprofits across North America and the UK, supporting teams in building data-driven donor journeys and sustainable digital fundraising operations. She is particularly focused on the real role of AI in fundraising, where it genuinely improves efficiency and insight, and where human strategy, ethics, and relationships must remain in the lead, making AI practical, responsible, and usable for fundraisers navigating rapid technological change.
Key Attributes:
Deirdre Speers, Senior Consultant
Deirdre brings more than 25 years of leadership in the charitable, not-for-profit and municipal sectors specializing in youth and family services, mental health, housing, child care, governance and community development. Previously, Deirdre’s leadership roles included:
She brings a vast repertoire of resources, knowledge and strategies to advance:
Deirdre's diverse background equips her with both the practical experience and change management theories to delivery results for your organization.


